product design
product design

Divergent design for
a Blockchain team

Divergent design for
a Blockchain team

Divergent design for
a Blockchain team

Prysmatic Labs

Prysmatic Labs

Prysmatic Labs

Is a global team of software engineers that believe in democratization through Ethereum blockchain.

Is a global team of software engineers that believe in democratization through Ethereum blockchain.

Is a global team of software engineers that believe in democratization through Ethereum blockchain.

Objective

Objective

Objective

Prysmatic needed to identify themselves more clearly within their community and differentiate from any negative connotations of blockchain.

Prysmatic needed to identify themselves more clearly within their community and differentiate from any negative connotations of blockchain.

Prysmatic needed to identify themselves more clearly within their community and differentiate from any negative connotations of blockchain.

Brand core tenets

Brand core tenets

Brand core tenets

We converged on a set of core tenets that the brand should stand for, and paired them with visual elements and styling.

We converged on a set of core tenets that the brand should stand for, and paired them with visual elements and styling.

We converged on a set of core tenets that the brand should stand for, and paired them with visual elements and styling.

Compositions

Compositions

Compositions

This combination of elements allowed us to create a system that could be programmed for an infinite amount of combinations of shape, color, and pattern to create unique visualizations.

This combination of elements allowed us to create a system that could be programmed for an infinite amount of combinations of shape, color, and pattern to create unique visualizations.

This combination of elements allowed us to create a system that could be programmed for an infinite amount of combinations of shape, color, and pattern to create unique visualizations.

Results

Results

Results

A creative direction, illustration and web design for passionate, community-driven engineers representing themselves in a noisy world of blockchain.

A creative direction, illustration and web design for passionate, community-driven engineers representing themselves in a noisy world of blockchain.

A creative direction, illustration and web design for passionate, community-driven engineers representing themselves in a noisy world of blockchain.